Let’s Get Rid Of The Idea That Asking For Help Is A Negative Thing

Picture Credit – CC0 License

We have, for some reason, created this narrative that business owners should not be allowed to ask for help when they need it. This goes for pretty much anyone, and it’s a toxic mindset that we seem to have adopted. Why should a business owner be afraid to get the help that they need, when businesses were not meant to be run by one person anyway? It’s absurd that we think this way, and in this article, we’re going to be taking a look at a couple of examples of when you need to ask for help.

Outsourcing To Professionals

There are going to be things that you do not know how to do, and that is okay. You cannot be expected to know every single thing about running a business, or how to complete all of the elements of a business, but that is why outsourcing exists. If there are tasks in your business that you and your employees cannot handle effectively between you, then you call in the professionals.

These are people who are properly trained in that area and have experience achieving results. For example, a large number of companies outsource their entire IT department simply because they can’t keep up with the needs themselves, and there is nothing wrong with this.

Those Who Simply Have More Experience

It’s also important to acknowledge that there are people out there who know more about certain things that you do. As well as this, sometimes your view of your business can become tainted when you spend too long looking at it, so you miss things. It’s important that in these cases you are looking into the services of business advisors or someone similar to get the help that you need. 

Getting these professionals involved is one of the best choices that you are ever going to make. They will be able to point out things that you never would have noticed, assisting you in taking your business to the next level.

A Team Effort

The final thing that we want to say is that a lot of the time running a business is a team effort. You should be able to ask your employees for help when you need it, as that is what they are there for. This is especially true when it comes to some of your higher ups like managers and team leaders, as there will be times where you need their input to help your business move in the right direction. It’s not weak to ask for help, especially from those that you hire to help you.

Hopefully, you have found this article helpful, and now see that there is nothing wrong with asking for help, and that it's completely natural. We understand that it can be hard at times, especially if it’s not something that you are used to, but everyone is going to have to ask for help sooner or later when running a business. If you don’t, you run the risk of running your business into the ground!

All The Skills You Need To Build A Successful Business

All The Skills You Need To Build A Successful Business

Many of us want to own a successful business, but before we can thrive in the commercial field there are some very specific skills we will need to develop. Read on to find out what they are. 


First of all, if you want to run a successful business you will need to have great leadership skills. After all, at some point, you’re going to need to lead your employees. However, good leadership is often not what people think it is. Remember leadership and respect are things that are earned and not just freely given. 

To that end, you need to be able to show people that you are worthy of their respect. This often begins with you showing that you respect them and that you can make the hard decisions and follow through with them. Leaders also lead from the front and eat last which means you’ll need to model the behaviors that you want to see and make sure your team sees the rewards for their hard work before you do. 

Strategic thinking 

Another crucial set of skills you will need if you are to run a successful business is strategic thinking. Strategic thinking encompasses a wide range of skills including problem-solving, to be able to goal set and evaluating, as well as being adaptable and being able to take calculated risks. 

The reason strategic thinking skills are so crucial for business success is that they allow you to think about and plan for the future, as well as deal with the complex and multifaceted problems that arise in business situations. By being able to strategically deal with such issues you will vastly increase your business’s chance of success. 


Good communication is crucial to any business that wishes to thrive. Indeed, there are all sorts and levels of communication that a business leader must be good at for the success of their company. 

For example, being able to communicate with your employees constructively is vital. This often means practicing things like active listening and being very clear with instructions and deadlines. 

Then there is communicating with stakeholders, and investors. This often takes another type of communication. One where the business leader is on more of a level and talks to such people like peers, but can also clearly get across the message they are looking to communicate. 

Financial management

Being able to manage money well is most definitely a skill and it's one you will need to master if you want to run a successful business. After all, most businesses' success comes down to whether they are profitable or not, and poor money management will only ever hinder your progress in this area. 

The good news is that even if money management doesn’t come naturally to you, it is a skill you can learn with the right education and training. It also makes a lot of sense to delegate this task to an expert in this area, meaning you can be sure the job is being done right, while you at the same time get to focus on the skills you do best for the success of your business. 

Understanding Taxes as a Small, New Business

Understanding Taxes as a Small, New Business

Taxes can feel really daunting, as we’re all aware of just how much trouble they can land us in if we get them wrong. And as a freelancer or small business owner, chances are that you started your business out of a passion for something you enjoy, not because you’re a mastermind with taxes. But don’t let this put you off going for your dream, while there are some things to understand, there is plenty of help out there too. Here are some of the basics that you need to know.  

Registering Your Side Hustle and Getting The Right Paperwork

Depending on the nature and scale of your side hustle, you might need to register your venture with the appropriate authorities. This could involve obtaining a business license or registering as a sole trader. Meeting specific industry standards or certifications (such as hygiene certificates for food related businesses) makes sure you stay within the law. Most likely, your business will need liability insurance in case anything goes wrong or anyone puts in a legal claim against you in any way relating to your business. Research the requirements in your area and to do with your specific venture to make sure that you're compliant from the start. The world of tax identification numbers can be tricky for new businesses to understand too. A common question is ‘what is the difference between an EIN and a TIN?’ Basically, an EIN, or Employer Identification Number, is for businesses, while a TIN, or Taxpayer Identification Number, is a more general term covering various identifiers. Knowing these differences means you choose the right one for your business, setting you up for smooth tax compliance

Separating Personal and Business Finances

Always open a separate bank account for your side hustle to track income and expenses accurately. Ideally, open a business bank account which can make things easier and more efficient to keep track of. Detailed and accurate record keeping is so important when it comes to managing the financial side of your side hustle, so be sure to keep note of expenses, receipts and invoices too. You can make use of accounting software or apps to simplify this, which gives you a full financial trail come tax season and make your tax return easier to complete.

Getting Started

Getting started as a self employed individual here in the US is pretty simple, and you can do it even if you have a full time job too with an employer handling your taxes. If you're making money through a hobby or a side hustle, you need to report it through self-assessment, even if the earnings don't reach a taxable threshold. Visit the IRS website, and the process involves filling out the necessary forms for your individual income tax return. The specific forms you need to complete depend on your financial situation, such as whether you have income from employment, self employment, investments etc. This can include costs associated with running your side hustle (like office supplies, equipment, or travel expenses) which can all bring down what you pay. Always keep the receipts and documentation to support these deductions when filing your tax return. If you're unsure then hiring an accountant can be worthwhile as they have plenty of experience in dealing with this. 

Design Techniques for Frustration-Free Endpoints

To all the Digital Dynamos,

Think of your website as your online handshake – it should be firm, friendly, and not too long. Picture a visitor, let’s call her Sally. She’s breezing through your site, nodding in approval. But as she gets ready to commit – bam! She’s lost in a maze of buttons and forms. Sally’s smile fades, and off she goes. It’s a digital ‘goodbye’ you didn’t see coming.

Your mission, should you choose to accept it, is to make every online interaction as smooth as butter on a hot pancake.

Via Pexels

Know Thy Visitor

Step one: Get in your visitor’s shoes, and no, not literally. Whether they’re tech wizards or internet newbies, your site should speak their language. Think of your website as a friendly guide, not a scavenger hunt.

Embrace Minimalism

Treat your website like a minimalist’s haven – think Marie Kondo meets digital design. If a feature or element doesn’t bring joy (or clicks), especially that crucial payment link for your clients, it’s time for it to go. Aim for crisp, clutter-free pages where each component, particularly your payment link, stands out, not hidden in a maze of distractions. This approach not only highlights the essentials but also creates a more enjoyable experience for your clients. Remember, in the world of web design, embracing minimalism can often mean a more direct and satisfying journey for your clients right up to that final, all-important click.

A Splash of Color

Color is like the spice in your design curry – too much, and you’ll overwhelm the palate; too little, and it’s a bland city. Choose hues that reflect the mood and personality of your site. A little bit of color psychology can go a long way in making the right impression.

The Right Font Speaks Volumes

Fonts are the unsung heroes of web design. Pick a font that’s like the voice you’d want answering your customer service call – clear, friendly, and easy on the ears (or eyes, in this case). And let’s not squeeze them together like sardines; give your letters some breathing room.

Keep Forms Friendly

Forms are like that last step of a marathon – they need to be inviting enough to cross the finish line. Keep them simple, ask for just what you need, and maybe add a dash of humor. A little “Thank you” message can be the virtual pat on the back your visitors need.

Mobile-Friendly or Bust

In today’s world, if your site isn’t mobile-friendly, it’s like showing up to a smartphone party with a rotary phone. Make sure your site looks good and works well on any device. After all, nobody likes playing ‘hunt the button’ on a tiny screen.

Speed is Key

If your website loads as fast as a sloth on a leisurely stroll, you’ve got a problem. Optimize everything so it loads faster than a kid on Christmas morning. A speedy site is like a breath of fresh air in the online world.

Test, Tweak, Triumph

Put on your lab coat and test your site. Watch real people navigate it. Do they smile or scratch their heads in confusion? Use this feedback to make your site better, stronger, and more user-friendly.

Remember, your website is more than just a digital space. It’s an extension of your brand, a story you’re telling. Every click, every scroll is part of the narrative. Make it a story worth sticking around for, with a plot that’s easy to follow. Keep it simple, keep it engaging, and most importantly, keep it human.

Data Diggers and Fact Fetchers: The Tools That Keep Our Business Humming

Welcome to the wonderful world of data! Numbers hold secrets while graphs and charts dance to our business pulse. In today's blog post, we're exploring our operations' core components as we highlight tools used for digging for nuggets of insight.

Photo by Alexander Sinn on Unsplash

Synthetic Data Generators: Creating a Data Wonderland

Have you ever imagined crafting an entire universe from scratch? Well, that is precisely what we do each and every day with Synthetic Data Generators: our first team of superheroes. These amazing tools allow us to simulate a data-driven world, producing random numbers like rabbits from hats. However, these are no ordinary random numbers; rather they replicate real world scenarios to provide us with safe testing grounds for algorithms, making sure they won't break when testing takes place live.

Real-Time Data Generators: Our Fact Factories

Next on our magical mystery tour lies Real-Time Data Generators – real life wizards of data capture who not only conjure up information from thin air but capture it live as it happens, transforming raw chaos of real world into manageable packets of knowledge. From customer behavior on our website to market trends and market predictions – these tireless fact factories operate round-the-clock providing insights that keep our business ticking over! It's like having a team of stenographers recording every major event as it occurs!

Surveys: Our Ears on the Ground

From data generation comes surveying; here's our chance to delve deep into its vibrant world. If Synthetic and Real-Time Data Generators serve as our eyes, then surveys act as our ears on the ground. Customers' feedback surveys provide us with invaluable insight into their thoughts, emotions and opinions of our loyal customer base. They provide us with direct access to what's hot or not in terms of trends, hotness or notness and potential big things – in other words: straight from their mouth. These powerful tools offer us unique and valuable information directly from those most affected – our customers. As fortune tellers, these experts interpret trends of today to predict business landscapes of tomorrow. Qualtrics alternatives provide invaluable support as we make decisions for our businesses.

Data Management Software: Unsung Heroes

Meet our silent but crucial defenders of data: Data Management Software. Real-Time Data Generators and surveys serve as our eyes and ears on the ground; software systems act as faithful scribes who organize all the scrolls of information for our grand library. Digital librarians serve as our stewards, overseeing, securing, and providing smooth retrieval of data when requested. Their humble yet important task entails creating policies, procedures, and architectures to protect and secure our treasured data assets. SQL Server, Oracle Database and IBM Db2 stand out in this arena as stand-out leaders in data management solutions, each offering their own distinct blend. Like diligent stagehands in grand performances, these platforms often go unnoticed but their roles are essential to running our businesses smoothly.

Business Intelligence Tools: Our Data Orchestra

These Business Intelligence Tools serve as conductors in our data orchestra, conducting the transformation from raw to meaningful insights. Business Intelligence Tools serve as our expert soothsayers, drawing from vast amounts of data sources in order to generate useful and actionable intelligence. They take disparate bits of data, put them into context, and stitch them into an understanding that guides our business decisions. Tools like Tableau, Looker and Power BI serve as Beethovens of data analysis by producing beautiful insights that allow us to dance the rhythm of success. Like a maestro ensuring every instrument plays its part for an enchanting composition, these tools make sure all data can make its voice heard within our businesses.

Conclusion: Data, Our North Star

Within the vast universe of business, data acts as our North Star. And our tools? They serve as telescopes, data generators, and gatherers, guiding us along our journey across space. Finding our rhythm in business requires skill; with these tools in hand we are doing just that – not simply dancing along but setting the tempo!

Amplifying Your Website’s User Experience with Custom WordPress Menus

Amplifying Your Website’s User Experience with Custom WordPress Menus

Your website's navigation system plays a significant role in determining its usability, user engagement, and overall success. Without an intuitive and easy-to-use navigational structure, visitors may find it difficult to locate the content or information they're seeking, leading to a sub-optimal user experience and potentially impacting your site's conversion rates. Custom WordPress menus empower you to create a seamless, well-organized, and user-friendly navigation system that not only supports your website's goals and objectives but also amplifies your brand's web presence.

In this comprehensive guide, we will explore the importance of custom WordPress menus, outlining their primary components, benefits, and best practices for effective implementation. We will delve into how custom menus can improve your website's navigation and user experience and offer insights into creating, managing, and optimizing these menus for maximum impact. Whether you're a seasoned web designer or a WordPress beginner, this guide will serve as a valuable resource for understanding the principles, techniques, and strategies for creating custom WordPress menus that are tailored to your site's unique needs and objectives.

Let's examine each of these components in detail, enabling you to improve your website's user experience and enhance its web presence.

1. Creating Custom WordPress Menus for Intuitive Navigation

To create a custom menu for your WordPress website, follow these essential steps that accommodate a streamlined navigation system.

Step 1: Access the Menus Dashboard: In your WordPress admin panel, go to Appearance > Menus.

Step 2: Create a New Menu: Click the “create a new menu” link, and then provide a name for your custom menu. After naming, click the “Create Menu” button to initiate building your menu.

Step 3: Adding Items to the Menu: On the left side of the Menus Dashboard, you'll find various items that can be added to your custom menu, including pages, posts, custom links, and categories. To add an item, click the checkbox next to it and click “Add to Menu.”

Step 4: Organizing Menu Items: Drag-and-drop menu items within the structure to order or nest them, creating sub-menu items as needed.

Step 5: Assigning the Menu to a Location: Assign your custom menu to a predefined theme location by scrolling down to the “Menu Settings” section, selecting a location, and clicking “Save Menu.”

2. Editing and Managing Your Custom WordPress Menus with Ease

Once you've created custom menus, you need to understand how to edit and manage them to ensure your website's navigation remains organized and user-friendly.

Step 1: Access the Menus Dashboard: In your WordPress admin panel, go to Appearance > Menus.

Step 2: Select the Menu for Editing: Choose the custom menu you'd like to edit from the drop-down list at the top of the page, and click “Select.”

Step 3: Editing Menu Items: Expand menu items by clicking the drop-down arrow, allowing access to an item's settings. Edit labels, set custom CSS classes, or adjust other options as needed.

Step 4: Deleting Menu Items: To remove an item from the menu, click on the drop-down arrow to expand the menu item's settings, and click “Remove.”

Step 5: Saving Menu Changes: After making your changes, click “Save Menu” to ensure your edits are applied.

3. Best Practices for Crafting Exceptional Custom WordPress Menus

To maximize your website's user experience and boost functionality, employ the following best practices when designing and implementing custom WordPress menus:

  • Prioritize Intuitive Navigation: Arrange your menus in a way that's logical and easy for your users to follow. Consider categorized drop-down menus to ensure a streamlined and efficient navigation experience.
  • Eliminate Clutter: A cluttered menu can overwhelm users, so it's crucial to focus on including only the most relevant items. Assess your website's content and determine which pages, categories, or sections are essential to the user experience.
  • Responsive Design: Make sure your custom menus remain functional across various devices and screen sizes. Themes that are responsive by design ensure your menus are mobile-friendly and easily accessible for all users.
  • Maintain Consistency: A consistent menu structure reassures users that they can easily find their way around your website. Consistent styles and formats help establish a cohesive visual language and contribute to a professional appearance.

4. Enhancing Your Custom WordPress Menus with Plugins

Plugins can offer additional functionality and customization options when it comes to your custom WordPress menus. Here are a few popular plugins that can elevate your menu creation capabilities:

  • Max Mega Menu: This plugin enables you to create visually-appealing and responsive mega menus using a built-in visual editor and various customization options.
  • Conditional Menus: With this plugin, you can create custom menus tailored to different users, locations, or pages, enhancing user experience and delivering relevant content.
  • WP Mobile Menu: If your theme doesn't have a built-in mobile navigation solution, this plugin will help you create a user-friendly mobile menu for seamless navigation on smaller screens.


Custom WordPress menus play a pivotal role in providing an intuitive and enjoyable user experience for your website visitors. By understanding how to create, manage, and optimize these menus, you can design a navigational system that caters to your audience's needs and reflects your brand's unique identity.

Ultimately, the key to perfecting custom WordPress menus lies in constant evaluation, adaptation, and improvement. By diligently assessing your website's content, target audience, and changing user patterns, you can ensure that your custom menus remain efficient, user-friendly, and impactful, propelling your website's success and amplifying your brand's web presence.

At Nick Throlson, we specialize in devising and implementing responsive WordPress websites with modern style, functionality, and mobile-friendliness that are designed to convert your target audience into clients.  Our team of experts in web design ensures that your WordPress website is optimized for success and delivers a stellar user experience. Ready to take your online presence to the next level? Contact us today to schedule a free consultation and learn how we can help you create a high-performing WordPress website that drives real results for your business!